Game Connect 07 - Widening your Audience

Game Connect: 2007
Widening your Audience. Casual Games, Hardcore Appeal

The lead designer of Puzzle Quest discusses some of the methods he used to make a casual game appeal to hardcore players.

Steve Fawkner, CEO and Lead Designer at Infinite Interactive, is an industry veteran with over 23 years of game development experience. His most well known works include the Warlords and Warlords Battlecry strategy series that have spawned 10 sequels.

Overall he has worked on more than 20 titles, many of which have gone on to win numerous game-of-the-year and editors choice awards. His team's latest creation is Puzzle Quest: Challenge of the Warlords, one of the top-selling games in the USA for 2007.