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Let's Play & Analysis of Demographics

Media Type:

--- Timestamps in description below! ---

In this lengthy video, Killrob builds two Models with four Trims each - catering to a very wide range of demographics. After all are built, the scoring is analyzed and discussed.

Please note that in campaign gameplay you would not want to make your trims span that wide a range because that has negative effects on your Model reputation, specifically in premium categories like these!

Here you get all the relevant timestamps:

1:07 Eight Target Demographics
2:01 Updated Buyer Demographics
2:44 Calculating Desirability
4:58 Setup For Test
5:25 Brand Focus
6:02 Brand Car Choice

--- Brand 2 ---
6:30 Model Choices
8:07 Fixtures
8:50 Engine 1 (Basic)
11:55 Engine 2 (Standard)
14:02 Trim 1 (Basic)
18:38 Trim 2 (Standard)
24:35 Engine 3 (Advanced)
26:42 Engine 4 (Extreme)
29:05 Trim 3 (Advanced)
31:50 Trim 4 (Extreme)

--- Brand 1 ---
35:37 Model Choices
36:39 Fixtures
37:11 Engine 1 (Basic)
39:47 Trim 1 (Basic)
44:47 New Trim, New Color
45:17 Engine 2 (Standard)
46:41 Trim 2 (Standard)
50:00 Engine 3 (Advanced)
52:00 Trim 3 (Advanced)
54:30 Engine 4 (Extreme)
55:14 Trim 4 (Extreme)

57:23 All-Car Comparison
59:30 Spreadsheet Magic
1:00:35 Analysis Results
1:03:20 Marketshare
1:05:50 Calculation Discussion
1:10:10 Wrap-Up

More info about Automation - The Car Company Tycoon Game:
Steam Page: http://store.steampowered.com/app/293760
Website: http://automationgame.com
FAQ: http://automationgame.com/phpBB3/viewtopic.php?f=13&t=82
Facebook: https://www.facebook.com/AutomationGame
YouTube Channel: http://www.youtube.com/user/AutomationGame