Electronic Arts and ESPN STAR Sports have announced their collaboration to bring "Game" - the first-ever gaming program produced in the region for Pan-Asian audiences. The show debuted on April 18, 2007, exclusively on STAR Sports on the Southeast Asia, Singapore, Asia and Hong Kong networks. The show will also feature on STAR Sports India and STAR Sports Taiwan networks, and will soon be launched on the ESPN network in Pacific Rim.
Delivered by popular STAR Sports female presenter Drinie Aguilar, the new 30-minute weekly programme showcases the latest trends in gaming. ?Game? offers its audience the latest news, extensive reviews, event reports from around the world, and previews of the hottest upcoming titles.
The show will also include content that brings gaming and real-life sports closer together with segments like behind-the-scenes features, stories about top athletes and their favourite games. In addition to sports titles, a variety of games from different genres and publishers will be featured on the show as well.
Fans can catch "Game" exclusively throughout seven Asia-Pacific regions on STAR Sports networks in Asia, and on ESPN in Australia and New Zealand.