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Aniticipation in Europe for Australian-Made Game Console

Can you believe that a locally designed game console is set to launch in Europe THIS Christmas?! A Melbourne tech company of 50 employees called Grey Innovation has developed things like calculators, on-board systems in cars, and WiFi internet radio, but it's their game console called digiBLAST that has overseas Toy stores excited. Running on Linux and retailing for a very affordable $US89.95 ($122.75 AU), it's perfect for the younger market that it's targetted at..

BRITISH toy sellers have tipped the Australian-developed digiBLAST game console as the "most significant new product entry in Britain's toy market this year" following a deal by its Melbourne developer to sell 200,000 units into Europe this Christmas season.

Product designer Grey Innovation is increasing production of the digiBLAST, a combined games, video and music console it developed this year, because of strong demand in Europe's top toy stores.