Sumea is proud to present another of the GCAP 07 presentations – The Pitching Process Today.
This was one of the first presentations to be held at GCAP 07 on the Friday and provided a frank and honest look at how big publishers look at game pitches, what they’re looking for, and what to expect.
The description of the presentation is as follows:
Understand the process of pitching your game concept and company to publishers today. Learn the various stages of the pitching process, which decision makers will evaluate your submission and who has the final say. A must attend for all studio managers looking to break into the international market and mature studios that may need to updated their approach
Speakers: Careen Yap and Brian Christian of Konami.
Audience: Managers, Producers
About Careen Yapp, Vice President of Licensing and Business Development, Konami Digital Entertainment
As vice president of licensing and business development, Careen Yapp is responsible for Konami Digital Entertainment, Inc.’s strategic direction and pursuit of new business development activities including the acquisition of licenses and original intellectual properties. Yapp manages the process of acquiring intellectual property from some of the top interactive development teams, worldwide. Her long-standing relationships with major licensors such as Warner Bros., Cartoon Network, DreamWorks, Nickelodeon, Fox Entertainment Group, and Universal Studios will allow Konami Digital Entertainment, Inc. to develop quality interactive entertainment based upon licensed franchise brands. Yapp also directs the company’s licensing out strategy and initiatives. The establishment of these strategies and initiatives are extremely important as Konami Digital Entertainment, Inc. continues to build upon the strength of its’ franchise brands. Prior to joining Konami Digital Entertainment, Inc., Yapp served as vice president for D3Publisher of America, senior manager of licensing for THQ, Inc. and THQ Wireless, Inc..
About Brian Christian, Vice President of Product Development, Konami Digital Entertainment
As vice president of product development at Konami Digital Entertainment, Inc., Brian Christian oversees all aspects of product management, product planning and studio acquisition. Christian supervises the growing internal production team, as well as relationships with the external development community. His long-standing relationships with top development studios, worldwide, will allow Konami Digital Entertainment, Inc. to develop quality interactive entertainment. Christian’s leadership is extremely important as the company builds an internal studio network to develop its key franchises. Christian joined Konami Digital Entertainment in 2007, after more than 13 years’ experience in operations, product, and revenue management at leading developers and publishers of interactive entertainment software including THQ Inc., Take-Two Interactive, D3Publisher of America and Interplay Productions. Prior to entering the video games industry, Christian worked as a producer and engineer in the music industry. He has received 15 platinum and 22 gold records for his work on various albums including The Wall by Pink Floyd.