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Ashley van Wyngaard

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Creating an engaging experience for your players is hard, and not knowing who your players are makes this even harder. A model will be presented for Designers and Producers to simplify and clarify player behaviour, removing ambiguity to create concrete features with players' personas in mind.

This will give you the ability to cognitively organise the players' minds, allowing you to provide mechanics and interaction methods to enrich the players' experience. We will look at what player personas are and they role they play in existing games, how they have been applied in the past, and how you can craft personas for your own game experience.

Ashley van Wyngaard
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