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Congratulations must go to Firemint for taking out the Australian Export Award in the Arts and Entertainment Category, announced at the awards ceremony at Parliament House in Canberra, last Monday. We've seen many local game development studios take out similar export awards over the years for their particular state, but this is the first time I can recall a game studio take out the major national one. Excellent stuff!

(Press release)

Melbourne, 23 November 2009 – Firemint today announced that it is the proud winner of the Australian Export Award in the Arts and Entertainment Category. The studio was honoured as one of Australia’s most successful exporters at the award ceremony hosted by the Minister for Trade, the Hon Simon Crean MP, at Parliament House in Canberra.

Firemint is globally recognized as one of the most successful iPhone game developers, thanks to its games Flight Control and Real Racing. Flight Control sold more than one million copies in the first three months, becoming a world-wide #1 hit. Real Racing is critically acclaimed as one of the best handheld racing games, and one of the most impressive games on the iPhone overall. Real Racing GTI, which provides a small sample of the content available in Real Racing, is available for free and has been downloaded more than 2.7 million times.

Accepting the award, Firemint's CEO Robert Murray said "It takes extraordinary technical and creative skills to make a game. This award is a credit to our people, and their dedication to producing outstanding entertainment."

Firemint was commended by the Australian Export Award judges for its strong risk management as well as its highly responsive and innovative marketing strategies.

The Australian Export Awards are co-presented by Austrade and the Australian Chamber of Commerce and Industry and recognise excellence and achievement in exporting. Now in its 47th year, the program honours the "best of the best", exporters who have achieved sustainable export growth through innovation and commitment. The Australian Export Awards have earned the reputation throughout the Australian business community as one of the most prestigious and significant industry awards on the business calendar.

Job Position
Submitted by NathanRunge on Sat, 14/11/09 - 1:19 PM Permalink

Right now it's difficut to find a junior anything in the industry. I can only imagine the number of applications this position may receive in light of recent events.

Submitted by designerwatts on Sat, 14/11/09 - 1:50 PM Permalink

This shouldn't discourage you from applying for this position anyway if you think it's one that suits you.

You gotta throw your hat in to be eligible in the first place. You might even get an interview which can lead to networking and other advantages.

Submitted by NathanRunge on Sat, 14/11/09 - 2:03 PM Permalink

You're right of course, and I likely shall apply at Firemint. I try to keep my eye on the silver linings to be appreciated as an independent developer at the moment. Ultimately my ambitions are as an indie, but I have looked at a job within the industry primarily as a means of developing skills and contact. The financial stability would be nice for a while too, especially when trying to start a family.

Nonetheless, I shall keep working on my two projects in the mean time and consider giving university the finger.

Submitted by Anonymous (not verified) on Fri, 20/11/09 - 1:27 PM Permalink

I applied for a design job after a year of QA work. Never thought I'd get it but here I am 2 years later. Went from junior to senior in that time, at least responsibility wise that is. Learnt a hell of a lot of stuff in the meantime. Throw your hat in the ring my friend. You'll be surprised.

Submitted by Anonymous (not verified) on Sun, 06/12/09 - 5:17 PM Permalink

I think I know who you are, and if I am correct you are definitely a great example of how someone with talent, and the ability to show it, can get far.

Submitted by Anonymous (not verified) on Sun, 06/12/09 - 2:03 PM Permalink

Has this position been filled yet? Or are they still looking?

Submitted by Anonymous (not verified) on Thu, 10/12/09 - 2:27 PM Permalink

We are still accepting applications - you can always check our web site at to see what positions we are currently recruiting for :)

Alex, Firemint

In reply to by Anonymous (not verified)

Submitted by Anonymous (not verified) on Mon, 21/12/09 - 1:17 PM Permalink

this must be the best job you can get it australia. whoever gets this is so lucky =]

Submitted by Anonymous (not verified) on Mon, 21/12/09 - 2:42 PM Permalink

... is to subscribe to the developers twitter feeds, facebook pages, etc.

These days, for some developers at least, jobs get advertised on social networking first. Anyway, can't hurt.

Submitted by Anonymous (not verified) on Tue, 22/12/09 - 10:33 AM Permalink

Whoever lands this position will have been considered for the role based on about 40% Experience 40% Skills 10% Personality and 10% Luck.

The luck factor will purely come down to how quickly the applicant applied in first.

Really luck will only get you in front of the right set of eyes at the right time, the rest comes down to your industry flare.

Submitted by Anonymous (not verified) on Tue, 22/12/09 - 8:45 PM Permalink

Yeah, and considering you could be the number 1 choice in all criteria and still not even be considered if you aren't lucky enough to be in the right place at the right time, I would say that luck has about 90% of it.

Not everythign by a long shot, but having been in some unlucky, then some very lucky situations myself, I would say the 'attribute' that most influences my ability to 'get the job' has easily been luck. From when I was standing on the sidelines for months on end waiting to enter, to surviving a company collapse, to not surviving a company collapse, to being hried through applications, to being hired to being transferred accross companies.

Don't get me wrong, if you don;t have what it takes you will never be lucky. But you can have everythign and still not be lucky. That to me says that luck is the msot improtaint thing. You can;t improve on your luck, but you can keep trying. it won't ever run out.

Firemint is looking for an experienced Game Designer to join our team. This year we have successfully moved from being a pure work-for-hire studio, to self-publishing our original games. We have already achieved some success on the iPhone with Flight Control (, also coming soon to DSi) and Real Racing (, and are currently working on new games as well as additional platforms. Our main focus is on digitally distributed original IP games, including iPhone, Nintendo DSi, Xbox Live and Playstation Network. We also accept a small number of interesting titles from major publishers.

We believe in making games that are fun, addictive and polished, enjoyable to work on, as well as having great potential to become a commercial success. Our studio has grown organically through good, conservative management and building on our strengths. Our people work in small, tight project teams, typically for 6-12 months at a time. Please visit our web site ( and blog ( or Google "Firemint" to find out more about what we do.

Position Description

As part of this role, you will:

- Analyse game requirements, and design features and levels that meet those requirements.
- Create high-level concept documents, including flow charts and mockups.
- Communicate concepts verbally or in writing.
- Turn basic concepts into playable, fun gameplay while sticking to a brief.
- Play test games under development to ensure they are true to their vision and provide feedback on playability.
- Work closely with Producers, Artists and Programmers to produce imaginative and high quality game design documents.


- Previous design experience on 3+ published video games is vital.
- A solid grasp of design fundamentals, good analytical and critical thinking.
- Exceptional written and verbal communication skills.
- Willingness to collaborate creatively in a team environment.
- A strong visual aesthetic (NOTE – you do not need to be an artist).
- Imagination and attention to detail.
- Previous experience dealing with schedules and responding to feedback.
- Ability to take direction and accept critical review of your work.
- Self-starter who can hit the ground running.

How to apply

Please apply via our web site at, with any supporting documents you may have such as a brief introductory letter, concise one page CV, full game design (with release form if not for a published game, you can get this from our site), level designs (for a published game), a demo or a mod. As we are hoping to fill this position quickly, we'd like to hear from you straight away even if you don't have all of these materials prepared.

This is a new full-time role based in our studio, starting ASAP. Please check for details on how to apply, or go straight to the application form at .

(No overseas applications accepted for this role, sorry. You must have permission to work full-time in Australia. We do not work with recruitment agencies, if you are interested in this position please apply direct)

Submitted by souri on Thu, 12/11/09 - 3:29 PM Permalink

Ok, I'll start off with a question.

I know Firemint have released some very informative stats on Flight Control, and I wonder if they have any on illegitimate copies of their games to share, and whether they are combating it or taking any measures against it.

I guess this follows fro the report by indie developers, Tap-fu, on iPhone piracy who have been looking into how many people illegitimately downloaded their app with data captured from their scoreboard feature, and the conversion of those pirates to legitimate purchases (zero percent, unfortunately).

Considering the amount of data and stats that Firemint have captured with their highly profiled Flight Control and Real Racing game, I'd love to hear about any stats they have on pirated copies.

Submitted by designerwatts on Sun, 22/11/09 - 2:22 AM Permalink

As developers what do you think is the best way to entice local and overseas investment into our industry? What are the things we as developers can do to compete on an international level for contracts and investment opportunities from the big publishers? How can we make them want to come to us when taking into account other countries that offer tax incentives and cheaper labour costs?

Firemint CEO, Rob Murray, is giving a presentation at the Game Connect: Asia Pacific 2009 conference next month in Melbourne and is opening up the session for some questions before hand. Who better to gain some valuable insights from than one of the "50 Important People in Game Development" (Game Developer magazine, November 2009 issue), and the company behind the 2 million downloaded Real Racing GTi, the mega-hit Flight Control, and the recent recipient of the Governor's Export Award in the Arts and Entertainment category? From the Firemint blog...

Our CEO Robert Murray will give a presentation at this year’s Game Connect Asia Pacific conference in Melbourne. The presentation will be on Monday, December 7 at 2:10pm and its rather longish presentation title is “From 10 to 1,000,000 customers in 3 months (What we learned from self-publishing Flight Control and Real Racing on the Apple App Store)”. Rob will talk about our journey to self-publishing, the business, development and marketing challenges we faced along the way, and share some hard-earned tips and insights.

The talk is aimed at professional game developers from small and medium sized studios. If you’re planning to attend the presentation and have a specific question you’d like Rob to address, please post it in the comments below.

If you have any questions, please do post them directly to the Firemint blog at the following link, or in our comments section, and we will pass them onto Rob. Thanks!

Submitted by Anonymous (not verified) on Fri, 06/11/09 - 1:37 PM Permalink

I'm pretty sure that everyone is aware it isn't the OFLCs fault. You don't jump into an online game and hear everyone talking about how "The OFLC, those guys, if I knew where they live...". Instead it's about Atkinson (and yes, I've witnessed many, many people make threats on his life :p).

Anyway, I saw the website for this, didn't know it was being done out of Melbourne by a Firemint employee, go man go!

Submitted by NathanRunge on Sat, 07/11/09 - 1:42 PM Permalink

While I doubt much will come from the initiative, it's interesting to see someone taking up the fight. It's especially nice to see it done in a professional manner and not a series of expletives and death threats. I'll be keeping an eye on it.

Submitted by souri on Tue, 10/11/09 - 8:51 AM Permalink

Jot this down as yet another oddball comment from South Australian Attorney-General, Michael Atkinson.

"The voters of Croydon will now be asked directly whether they want interactive games in which gamers score points by raping a mother and daughter, blowing themselves up, torturing human figures . . . killing people and taking drugs to improve their sporting prowess",22606,26319937-2682,00.html

Submitted by NathanRunge on Thu, 12/11/09 - 9:08 PM Permalink

Having just read in a bit more detail, I recognised a potential risk in the situation. If, as is likely, Gamers 4 Crotydon is unsuccessful, Mr. Atkinson may attempt to play up the situation as if Australia has expressed its view on the subject. This could be a cunning political maneuvre that could actually set back the cause.

Let's hear it for David Doe from Firemint for actively doing something against our broken games classification system. The Gamers 4 Croydon party was formed by David to run against South Australian Attorney-General and stubborn R18+ games rating denier, Michael Atkinson, in next year's state election.

Kotaku AU has an interview with David and asks what triggered him to start the campaign, as well as his thoughts on the problems around the lack of a R18+ rating for games. David argues that the OFLC are actually doing a good job in denying the highest MA15+ classification for various games in the past, and says that all these issues we are experiencing for titles such as Fallout 3 and Left 4 Dead 2 can be solved incredibly simply with the introduction of the R18+ rating...

(David Doe) ...I think that the Classification Board does an outstanding job. I agree with their decision to Refuse Classification for Left 4 Dead 2 on the grounds that it is graphically violent. This isn't about the board, it's about the lack of an R18+ rating that effectively hamstrings what the Board can and can’t classify.

If we give them the ability to classify videogame content as R18+, we wouldn’t be having this discussion as they would have rubber-stamped an R18+ on the L4D2 application and it would have saved Valve a bunch of money and dev-time re-tooling the game just for the (small) Australian market, and the rest of us undue heartache and misery. It’s important to remember that the Classification Board is not the enemy, the guidelines it adheres to are.

The interview also contains information on how you, particular those who live in South Australia, can help out in the campaign, so head on over to the Kotaku AU interview for all the details...

Media Type:

Kynan Woodman - Development Director at Firemint
Neil Rennison - co-founder of Tin Man Games
Paul Motion - Senior Producer with IronMonkey Studios

Launched in 2007, Apple's iPhone has, in its brief lifetime, created a new market for independent developers looking to create highly-innovative, smaller-scale projects. This panel explores the issues, challenges, and successes that the iPhone brings to traditional developers.

Job Position
Submitted by Anonymous (not verified) on Thu, 08/10/09 - 7:15 PM Permalink

Little bit annoying that the application form only lets you submit once per e-mail address. What if you want to submit an updated set of samples or cover letter? Can't we just get a normal e-mail address to send to like all other studios i.e.

Submitted by Anonymous (not verified) on Fri, 16/10/09 - 2:36 PM Permalink

We've updated the form to accept multiple submissions from the one email address. What we were trying to avoid is something that has happened in the past, which is that people will apply with incomplete details or apply for the one job 2-3 times in a month. That just slows down our recruitment processes and results in a lose-lose situation all around :/ We have had to remove almost all contact details from our web site since Flight Control due to the huge number of emails and phone calls we were getting. The form seems to work well in 99% of cases, I'm sorry you got caught up in the 1% where it falls over!

Alex from Firemint

Submitted by Anonymous (not verified) on Wed, 14/10/09 - 11:01 PM Permalink

I submitted an application and uploaded a video along with it of a recent project. The form did not change page when it stopped loading, but rather all fields went blank again and the status at the bottom left of the browser said "Done".
I'm not sure whether my browser/internet connection was faulty or the form just acts like that. I tried again in another browser with the same result. I was however able to use the same email address on both attempts (ie the form didn't stop me or say anything about the email).
Did my application go through? Can anyone clarify this?

Submitted by Anonymous (not verified) on Fri, 16/10/09 - 2:39 PM Permalink

Without knowing who you are I can't say for sure whether we got your application, but we did get two form submissions from someone who mentioned that the connection was timing out during video uploading so I'm guessing that was you :) If your video was "Iris" then yes, we got it - thank you! I don't think the form can cope with big video files which is probably why it was timing out.

Alex from Firemint

We're looking for some game programmers to join our team. This year we have successfully moved from being a pure work-for-hire studio, to self-publishing our original games. We have already achieved some success on the iPhone with Flight Control (, also coming soon to DSi) and Real Racing (, and are currently working on new games as well as additional platforms. We also accept a small number of interesting titles for major publishers.

We believe in making games that are fun, addictive and polished, enjoyable to work on, as well as having great potential to become a commercial success. Our studio has grown organically through good, conservative management and building on our strengths. Now we need more programmers to help us take advantage of all the opportunities open to us. Our people work in small, tight project teams, typically for 6-12 months at a time. Please visit our web site ( and blog ( or Google "Firemint" to find out more about us.


* Fun. You should know how to make it!
* Understanding of 3D maths essential.
* Demonstrated understanding of how to translate a game design into code and fill in gaps as necessary.
* Ability to quickly understand new codebases.
* Passion for graphics programming and games.
* 3D graphics or mobile experience a bonus.
* Be self driven, with strong problem solving skills.
* Experience in an established studio and/or a playable demo that is all your own work.

These are new full-time roles based in our studio, starting ASAP. Please check for details on how to apply, or go straight to the application form at

Firemint does not work with recruitment agencies. If you'd like to join our team, please contact us directly.

Media Type:

Moderator :
Jamil Moledina – Outreach Director, EA Partners
Panelists :
Kursten Leins – Head of Multimedia Strategy, Ericsson
Rob Murray – CEO, Firemint
Rob Walsh – CEO, Krome Studios

The Future of Digital Distribution Panel will be a highlight for every digital media professional. With expert insight from Kursten Leins, Multimedia Solutions Expert with Ericsson, Rob Murray, Creator of the world’s longest running paid iPhone application and renowned mobile gaming expert, Rob Walsh, CEO of Australia’s largest game development company, Krome Studios. The panel will be moderated by one of the most influential people in the video games industry, Jamil Moledina, former Executive Director of the Game Developers Conference and current Outreach Director for EA Partners.

The future of Digital Distribution Panel is a discussion not to be missed, with a world class look at the opportunities for digital media and games development, behind the scenes look at Australia’s $43bn Fiber to the Home roll out and an insider’s look at what digital distribution will look like heading into the future.

Media Type:

Rob Murray shot into fame early this year developing the world’s most popular iPhone application, Flight Control. Rob’s presentation will look into the importance of marketing for self distributed games including the ever popular social media marketing. Rob will offer an inside look into the success of Flight Control and the company’ss recent award winning game Real Racing

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